News & Blog – loyalty insights for successful customer engagement

Here you’ll find news about our loyalty card app and up-to-date know-how on customer loyalty. We highlight trends, developments, and background knowledge in the fields of loyalty, customer experience, personalization, and technology. Whether it’s new features of our platform, market impulses, or insights into user behavior – this is where you stay up to date on how to build long-term successful customer relationships with digital solutions.

DI Peter Hildebrand, Managing Director of Reiter Betten & Vorhänge GmbH, and Wolfgang Stockner, CEO of bluesource - mobile solutions gmbh, at the Betten Reiter branch

Digital customer loyalty: Betten Reiter relies on mobile-pocket

Two Austrian success stories meet: home textiles specialist Betten Reiter digitalises its customer loyalty programme with mobile-pocket.
Illustration - Digital payment process when shopping, with a map of Europe in the background

Mobile payment platforms modernise Europe's payment transactions

Mobile payment is becoming an increasingly important topic in Europe. The technology is ready, but not all users are yet. The reality check of domestic mobile payment platforms shows how modern Europe's payment transactions already are and what is still missing.
Screens of the RaiPay app, which has integrated mobile-pocket

Payment with added value: Raiffeisen app RaiPay integrates customer loyalty platform mobile-pocket

Thanks to the integration, users can access their loyalty cards directly - payments in the retail sector gets added value.
Graphic - Smartphone with different apps for doing various things

„Customers don‘t want seven apps": Europe needs a Super App

Europe's fintechs want to develop the (financial) Super App. An application where users can find everything they need. But what does it look like? There is one goal, but many paths.
Icon for mobile pocket in rainbow colours – shown as an example on a screen

Colourful diversity for Pride Month

Get colourful and bring the colours of the rainbow directly to your screen.
Illustration shows two teams pulling on a rope to win the competition for the Financial Super App.

Talents & Technology: Two pitfalls on the way to the financial super app

The race for the Financial Super App in Europe has begun. If you want to get involved, you need ambitious talent and the right technology. And that's where the challenges begin.

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Illustration – mobile-pocket loyalty card app on a smartphone

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