News & Blog – loyalty insights for successful customer engagement
Here you’ll find news about our loyalty card app and up-to-date know-how on customer loyalty. We highlight trends, developments, and background knowledge in the fields of loyalty, customer experience, personalization, and technology. Whether it’s new features of our platform, market impulses, or insights into user behavior – this is where you stay up to date on how to build long-term successful customer relationships with digital solutions.
Increasing customer value with data & AI
Find out how data-driven personalization strengthens customer loyalty, reduces marketing costs and increases sales.
With your own loyalty app and mobile-pocket combined, your customer loyalty becomes twice as strong
In the world of customer loyalty, flexibility and reach are the key to success.
Omnichannel strategy in customer loyalty
How third-party apps and wallets help to increase customer loyalty.
The benefits of super apps for retailers
They are the place to be for the omnichannel strategy: super apps. Find out here what advantages a partnership with super apps offers retailers.
Digital customer loyalty vs. physical: the comparison makes safe
The future is digital. This also applies to customer loyalty. We have compared digital customer loyalty with physical customer loyalty. That's a good thing! Because otherwise it can be expensive.
Digital loyalty program: Own loyalty app or customer loyalty platform?
A digital loyalty program as an app for the smartphone promises success. Should retailers rely on their own app or a ready-made platform?
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